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Berkley Gulp! Alive Shrimp

Berkley

Berkley Gulp! Alive Shrimp

Scent that actually leaves the bait and travels.

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The argument for scented soft baits is not that fish are stupid. It is that a fish which finds a bait by smell will hold onto it a fraction of a second longer than it holds a piece of inert plastic, and that fraction is often the difference between a felt bite and a missed one.

Why the Berkley Gulp! Alive Shrimp stands out

Water-based, not oil-based

The Gulp formulation disperses into the water rather than sitting on the surface of the bait, which is why the scent trail carries. It also dries out fast in air, which is the reason it is sold in a bucket of its own juice and why you should put it back.

It buys you a longer hold

A fish that tastes something it recognises does not spit immediately. On a jig head fished slowly, or on a rig sitting still, that extra moment is what turns a tap into a hook-up.

Best where sight fishing fails

Stained water, low light, deep water and cold water are where scent earns its keep. In clear water on a fast retrieve, a plain soft plastic is doing the same job for less money.

At a glance

TypeScented soft bait
FormulationWater-based scent dispersion
Best forSpeckled trout, redfish, flounder
StorageKeep it in its own juice

The verdict

The right bait for stained water, cold water and slow presentations. Put it back in the bucket after every session or it dries into a crisp.

ChronicAnglers is reader-supported. When you buy through links on our site, we may earn an affiliate commission at no extra cost to you.